JVL Feel At Home With The Pink Link Ltd


The Pink Link Ltd is celebrating 10 years of working in partnership with JVL Products, a major supplier to the housewares industry.

Halifax based JVL Products, a major supplier to the housewares industry, is celebrating 10 years of working in partnership with palletised distribution specialist, The Pink Link Ltd. as the two continue to successfully work together. This includes the recent launch of The Pink Link Ltd’s unique IT solution to save costs and increase efficiency in the logistics area of the business.

Set up in 1988, JVL has grown into a leading distributor of homewares with a wide range of innovative products. The Pink Link Ltd had already been working with JVL for a number of years when, in 2006, one of JVL’s suppliers went into administration with a large amount of the company’s stock in its warehouse. The Pink Link Ltd responded immediately without question and assisted JVL in retrieving its goods.

The relationship continued to build from that point onwards with the two companies reaching an agreement to appoint The Pink Link Ltd as the prime carrier for its pallet network traffic.

Roger Nowell, Operations Director at JVL, commented: “During the past four years, Pink Link Ltd have carried our freight faultlessly and responded to any requirements that we have had. I have found The Pink Link Ltd to be the perfect business partner, their attention to detail and customer service are second to none. They are considered as an extension to our business and we operate as partners, who work together to solve any issue.”

Vicki Davenport, The Pink Link Ltd’s Sales and Commercial Director, added: “My staff have developed a very close working relationship with the JVL employees and we’re delighted that the partnership has gone from strength to strength. We aim to continue achieving the highest levels of service for JVL and working with them to grow their business in the years to come.”